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One of the original Apple Computer employees responsible for marketing of the Macintosh in 1984, Guy has gone on to be one of Silicon Valley’s leading thinkers, entrepreneurs, advisors and investors. His books range from the technical to titles such as The Art of Social Media, Rules for Revolutionaries, and Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition.
Guy Kawasaki was one of the original Apple Computer employees responsible for marketing of the Macintosh in 1984. He is noted for bringing the concept of evangelism to the high-tech business.
A former Apple Fellow, and after leaving the company Guy became CEO of a pseudo-spin-off of Apple called ACIUS, which produced the 4th Dimension database program. He then became CEO of Garage Technology Ventures, which helps high-tech start-ups in Silicon Valley.
He is author of eight books including: The Art of the Start, The Macintosh Way, How to Drive Your Competition Crazy and Rules for Revolutionaries. He is noted as a passionate, engaging speaker on themes around employee engagement, entrepreneurship, and inspiring a new loyalty to a brand.
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