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BIOGRAPHY

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Newly appointed assistant to Alan Sugar on BBC1's The Apprentice and the 'first lady of football', Karren Brady became MD of Birmingham City at the age of 23. Now vice-chairman of West Ham United and one of our most successful and well-known business personalities, Karren has been Business Woman of the Year and Cosmopolitan's Woman of the Year. She is tough, ambitious, focused and above all else retains her wicked sense of humour...just don't ask which team she supports*.

Karren started her career at LBC. Having successfully sold radio advertising to David Sullivan, the owner of Sport Newspapers, Karren accepted a job with him and became a director of his company. When Birmingham City, which was in receivership, was offered for sale, Karren persuaded Sullivan to buy it and appoint her as Managing Director.

In her first year at the helm, the club recorded a trading profit. By the time it was launched on the Stock Market, it was valued at £25,000,000. The average gate has increased to a sell-out of over thirty thousand and the business is now valued at over £60,000,000.

Karren has now added Mothercare, Channel 4, Kerrang! Radio and Sport England to her portfolio of directorships. She has written two novels and two business books and is a regular columnist in The Sun, The Guardian and Birmingham Evening Mail. Her numerous television appearances include The Apprentice, hosting her own show and presenting Live Talk.

*Arsenal

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