Brimful of passion for engineering, Will is helping to revive UK manufacturing prowess. Brompton design, produce and distribute 50,000+ folding bicycles each year from their London factory – with half the 1200 parts made onsite. Exports account for 80% of sales. With cycle hire stations, Brompton Junction stores and retailers in 44 world markets, they continue to explore new markets and innovations from the addition of electric motors to the connected bike. Riding onto the stage, Will explains his belief in ‘built-out’ obsolescence.