A BBC sports correspondent and presenter for over 25 years, James served as the BBC’s Olympics Correspondent before and during London 2012. Having covered some of the world’s biggest sporting events, and interviewed leading figures in sport, politics and elsewhere, James now specialises in media and communications. Amongst his high profile clients are the England football teams and senior FTSE 100 executives. As well as stories and lessons from his time in front of the camera James is a consummate live host and facilitator, and outlines some of the key skills that we can all learn to improve our everyday communications in and out of the workplace.


Biography

James Pearce spent over two decades covering virtually every sport imaginable for the BBC. He was appointed Olympics Correspondent providing him with an unique insight into the bid, the preparation and events of London 2012.

As well as a professional presenter and interviewer, James is an entertaining speaker. He offers an unparalleled insight into the biggest sports event the UK has ever hosted. In his role as Olympics Correspondent, James led the BBC's television news coverage of London 2012 for twelve years - all the way from 2000 when a bid was first proposed, to the summer of 2012, via Singapore in 2005. Much went right, but as James recounts, there are many amusing examples of when things didn't go according to plan. With tales from both the games itself as well as the perils of broadcasting, he might mention the time he had to walk out of an interview with Sir Bradley Wiggins, or how he once put a sportsman's identical twin brother on air by mistake.

As well as London 2012, James is a veteran of four Summer Olympics, three Winter Olympics, three football World Cups, three Commonwealth Games and countless other major sports occasions, all of which provide valuable sources for extraordinary tales. Since leaving the BBC James has specialising in communications. He has advised the FA on media and communication skills for the England team, training the players in how to present themselves in public. Drawing on experience of interviews with leading names in sport, politics (including five Prime Ministers) and elsewhere, he’s also undertaken communications coaching work with many sportspeople and senior business leaders.

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JLA Presents


Event - 30/04/2024 - 9:00 am

Speakers Breakfast

Understanding AI Now

Speakers
Priya Lakhani, Anne-Marie Imafidon, and Neil Lawrence

Please join us in our JLab studio near Oxford Circus at 08:30am on Tuesday 30th April for our next speaker’s breakfast event. Following our sell-out event for IWD back in February, we will be joined by three fantastic speakers for an exploration of the uses, myths and concerns surrounding AI.

Location

JLA, 14 Berners Street, London

WATCH

Event - 06/02/2024 - 9:00 am

Speakers Breakfast

Looking Ahead to International Women’s Day

Speakers
Samira Ahmed, Eniola Aluko, Julia Gillard, and Alex Mahon

We were joined by four fantastic speakers to look ahead at International Women’s Day. With the theme of this year’s event being #InspireInclusion, we were lucky enough to hear from four women who have each blazed a trail in their respective fields: CEO of Channel 4, Alex Mahon; the former Australian Prime Minister and Chair of Kings’ Global Institute of Women’s Leadership, Julia Gillard; one of the leading voices in football, Eniola Aluko MBE; and broadcaster and journalist, Samira Ahmed.

Location

Bishopsgate Institute, London

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