JLA in the Press

How Lord Coe Makes His Money From The London Olympics
Posted on June 20, 2011

Lord Coe’s Olympics ticketing system might have left consumers in the dark, but his athletic-turned-political career has certainly commanded its share of the limelight.

Going from the sporting and Olympic arena to Westminster, Seb Coe has most recently returned in the other direction to polish his reputation as Chairman for the London Organising Committee for the Olympics (LOGOC).

The Chair’s salary of £365,507 is not to be sniffed at, especially as the Lord gets £500 to £1,000 per committee meeting he attends.

He made £7,000 from attending meetings, in the last year for which LOGOC filed accounts at Companies House. It says these payments are: ‘Intended to recognise not only the time spent in preparing for and attending the meetings, but also the significant contribution made by Directors in carrying out their duties.’

Lord Coe also earns a small fortune delivering speeches for up to £25k a pop. Topics include ‘The Winning Mind’, ‘Taking on World Class Competition’, and ‘Maintaining the Appetite to Succeed’. Coe charges upwards of £10k per speech, according to his agent JLA’s website.

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